Are you willing to buy pair of sunglasses for 500 bucks ? well lenskart wants you to ,which later costed the companies reputation. When parts of north india and Nepal hitted with the earthquake which took 3500 + lives,lenskart a Delhi based e-tailer finds no chance wasting by making a natural disaster into an promotional campaign , soon after the earthquake tremors rocked the northern part of india and the epicentre of which was in Nepal ,which  had the maximum damage to the lives and the economy ,lenskart,within 2 hours of it launched an promotional event by asking the customers to "shake it off" like the earthquake by buying its sunglasses. There plan to cash-in got backfired when social media filled with hashtag #shameonlenskart. i mean how a company can be so so foolish and think like a such an campaign,i guess the maker of this campaign did his/her education from `IIN` . later,the comapny apologised for the same but does that really count ?  Has business in tod...

 Recently I read many articles/blogs on what is leadership and somewhat it takes to be a good leader, after reading those a question knocked my mind! Leadership: are people born with  "being a good leader quality" or they acquire the same with time or through external environment. Well, after 57 days seeing Mr.gandhi delivering his speech, I can say "it can be acquired" ... lol !! jokes apart ... without any shadow of a doubt, he delivered a good speech and Congress party may see a silver lining now as his "Blockbuster performance" showed a bit what lies ahead for the party.  So, to know what is leadership, we need to answer, what is a leader or to be precise, what are the qualities of a good leader?  A leader is the one who knows the way, goes the way and shows the way. Well, the graphic might have helped you in knowing what qualities (some mentioned here though) are needed for being a good leader, when these qualities are adhered/practiced...